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Every Christmas season, Sofitel Legend Metropole Hanoi transforms into a different kind of Hanoi — warm lights, festive scents, and a timeless elegance that fills the air. This year, in the middle of the crowd strolling through the Christmas Fair, surrounded by hints of cinnamon and the sound of sleigh bells, PHINƠI had a little booth of our own. A place to tell our story — through hot cups of coffee, through our newest Phin designs, and through simple, heartfelt encounters

Burberry has just reopened its flagship store at Tràng Tiền Plaza, Hanoi. And at the launch of this beautifully reimagined space, PHINƠI had the honor of being there—together with refined. , bringing the flavor of Vietnamese Phin coffee into the world of British fashion. The event space of Burberry x PHINƠI (Photo: DAFC) Right outside the store, Burberry set up a charming little coffee station on their iconic Sand Check Truck . That’s where refined. and PHINƠI served a cu

In recent years, manual brewing has become a core part of modern specialty coffee culture. From the Hario V60 and Origami dripper to the classic Vietnamese Phin, each tool brings its own brewing method and flavor experience. And if you’ve ever wondered, “Aren’t they all just pour-over tools. What really sets them apart?” — then you're not alone. And this is where the magic lies. It’s not just the shape of the brewer. It’s how water flows through the coffee bed, how long it